Perhaps the most difficult part about setting up as an entrepreneur, even an online personalized koozie business, are the business relationships that are forged and formed. It can be even more difficult if one of those relationships is based on and/or evolves into some type of friendship. Here is where lines begin to blur and black and white becomes a muddled shade of grey.
Best thing to do is to create clear lines and expectations from the get go so that there is little to be unclear about. Penalties set-up for all parties involved ensure that everyone stays on their toes and motivation is high to complete the tasks set ahead for each party involved. Failing to set-up clear and concise definitions often leads to awkward and uncomfortable conversations that are more a result of lack of communication than anything else.
It can often be difficult to foresee what exactly you will even need to communicate to each other before the business has started but it’s best to lay it all out on the table and have a line of command for each and every one. It’s certainly better to be over prepared rather than under-prepared. When it comes to business it’s best to leave emotions out of the equation so there are no hurt feelings. Black and white is a lot easier to understand than fuzzy grey.
Having just started to take over more responsibility in the company, I’ll now be needing to be involved with a great deal more of the design process (like 90% vs. 15%). Before I enjoyed creating designs just because it was fun and creative. Now I’ll be responsible for the designs as the safety net (one of the other full-time owners) slowly gets pulled away.
I am sincerely looking forward to being able to use some of my creative energy to create lovely personalized koozies designs that make people happy. Of course I have nothing on those who have actually gone to design school, but it sure is fun to learn how to at least do the basics. Who knows… maybe graphic design classes are in my future.
As of today, I will be using the web and all of its many tools to my advantage and will be starting GIMP tutorials via You Tube. Gimp also has many tutorials that can be read on their site, but as a visual person – I tend to find it easier to split the screen, video on one side, GIMP on the other, and do as I see.
Thank you to everyone who has contributed tutorials on YouTube and to all those who have contributed to making GIMP the fantastic program that it is! You are all awesome!