Proper Beer Storage

Studies have shown that there is more to keeping beer cool than we may think! This complex, refreshing beverage has a lot going on in that 12 oz. glass bottle.   Everything from the type of pour  to temperature can profoundly affect the taste of this uber popular alcoholic beverage.

What is the correct temperature for serving beer?

While this number can vary greatly, for most beer served in the U.S. it is commonly accepted to serve a beer at an even 40 – 42 degrees fahrenheit. Certain European beers tend to be served warm and certain American beers tend to be served at cooler temperatures.  Like a fine wine, a good bottled brew has its own idiosyncrasies and in order to maintain its integrity one must pay attention to its ideal serving temperature.  For this reason, I must say I love the beer cooler.  Better yet, the beer cooler with a mission, a message for all those near the lucky joe sipping his brewski.  Check out the selection at They have some pretty great ways to not only keep your beer at its optimal temperature but send out a message as well!

The perfect pour

Often referred to as an art, the perfect pour depends greatly upon both the size and shape of the glass and of course the hand that pours it.  Different glassware is recommended for different types of beer in order to aid the beer in reaching its full flavor potential. According to the Beer Advocate, the most important factors to pay attention to are the cleanliness of the glass and the angle in which one holds the beer.  They recommend a perfect 45 degree angle and a squeaky clean glass in order to minimize the influence of any outside factors on the beer pour.  In order to create the ¨perfect head¨they direct the pourer to switch to a 90 degree angle towards the end creating this well-known frothy beer look.  The head is where the beer releases its most potent properties.  Who knew how important this could be?!?

How to Keep your Beer Cold

Summer’s just around the corner…Do you know how to keep your beer cold?!?

That’s right folks…Summer is practically here, which means it’s time to start sipping that icey cold brew while hanging out on the front porch, enjoying the lively array of grasshoper symphonies as the warm summer breeze makes the grass lazily sway back and forth…I bet you’re in la la summer land now, right?!?

Well, let me bring you all back to reality for just a second…Houston, we’ve got a problem! –> We’ve got to keep our beer cold! Although you may think this feat is simple (just throw the brew in the fridge), keeping a beer cold can pose a formidable challenge as outside temperatures increase. Also, you don’t want your hand to freeze off! However, I have some advice:

  • Buy personalized koozies from, the low cost providerfor high quality koozies on the Web! – A koozie is an insulated holder for keeping drinks cool (typically beer or soda), while keeping the person’s hand warm and dry. It’s pure genius! What’s more, you can personalize your koozies in a bazillion different ways, from style to color to message to fabric…The possibilities are endless! Visit for more information!
  • Freaky Girl with Three Cans

  • Have a mini fridge with you at all times – Although this solution may be ideal, it’s not practical. Unfortunately, mini fridges are bulky, heavy and must be plugged in.
  • Make sure your hand is always freezing – Although this option would undoubtedly keep your beer cold, it would also lead to frost bite and the eventual loss of that limb. And, what’s more important than the limb you use to drink icey cold beer?!?